Here are seven simple steps that increase your chances of success during every sales call and help you avoid phone sales mistakes.
1. Qualify
You'll waste a lot of time if you don't qualify your prospect. This strategy is important since it helps you gather key information about what the customer wants. You can qualify a prospect by asking questions about shopping goals and budget requirements to start.
2. Provide Proper Answers
When a prospect asks a question, you shouldn't always say yes. If you don't know an answer, honesty is the best policy. If the prospect has a need that is out of your realm, give them your best referral source. Establishing trust and a rapport will benefit you much more down the road than making a promise you can't deliver on.
3. Compile Your Presentation
If you provide a lot of information about your product or business during the first call, you might confuse the prospect. To prevent confusion, develop a plan that can help you share your message in a concise, fast, and efficient manner. By keeping the presentation short, you can successfully sell to individuals who are very busy and those who appear to be disinterested.
4. Never Oversell
Overselling isn't a good sales strategy because you may lose the opportunity to finish your sales presentation. Sharing the information casually is the best approach; this means that you must act as if you don't need to complete the sale.
5. Focus on Your Objective
Throughout the presentation, you must monitor your time so that you can deliver as much useful information as possible. Focus on your main objective and try to have additional time left over for casual chit-chat. By discussing common interests, you can build solid relationships and establish rapport at the same time you are working to accomplish your sales objective.
6. Never Delay Important Sales
Never delay a sales project because you're not ready to serve potential clients. Prospects may buy your product or service early if you can provide exclusive access on a later date. To increase the appeal, consider enticing each prospect by offering a big discount.
7. Use Strategic Selling Techniques
Many telemarketers do not realise when they are talking themselves out of a sale. Once a customer is willing to buy, you must end your sales presentation. According to recent studies, a large percentage of sales are lost because of over talking by the salesperson and pushing additional features and benefits that the customer is not interested in. Once you have a "yes", the only thing left to do is accept payment.
For more phone strategies to increase your sales, the experts at Walking Fingers Telemarketing can assist you.
Schedule a consultation and receive customized phone sales strategies for your business.
Call 866-205-2268 or send an email to info@walkingfingerstelemarketing.com.